The London Pennysaver in London, Ontario Canada

Focus on Finance
From RRSPs and Mutual Funds to everything in between, the world of personal finance can be a daunting and sometimes confusing one. With that in mind, we've created this handy special section designed to help give you, the reader, a better understanding of financial issues. Topics include investment tips, informative articles on RRSPs and corporate funds, how to make better use of your tax refund and more.

There will also be advertorial opportunities for advertisers looking to get their message out to a wide, local audience. FEB. 1 - TAB

Farmers Market
This special publication will be distributed to more than 30,000 rural households in Middlesex and Elgin counties on March 1st with the Pennysaver publication. Farmer’s Market will look at what’s new in the farming community and industry for 2002. Don’t miss this opportunity to reach this very targeted market. MAR. 1 - TAB

Spring Home Improvement
From helpful hints for those readers who want to enhance or change their homes by tackling major renovations to those who simply want to find out the latest trends and decorating ideas, this valuable section will feature great ideas for both the inside and outside of the home. Content will include highlights on the newest fashions for walls, floors, ceilings and furnishings and more. This section will prove to be an excellent marketing vehicle for all businesses that provide home decorating or renovation services. MAR. 22 - PONY TAB - GLOSSY COVER

Home and Garden
Our Home and Garden publication will be enjoyed by every reader with an interest in the latest trends in gardening and landscaping — and by those who simply enjoy their outdoor living space! It will appeal to gardening enthusiasts with information about new gardening products and services, as well as to those who like to sit and relax in a warm and inviting environment while someone else takes care of the greenery. It is also the perfect place for advertisers to market their products and services. APR. 12 - PONY TAB - GLOSSY COVER

Family Fun Guide: An information resource for active parents
The Family Fun Guide is an excellent resource for active parents who want to combine their family activities with community interaction. This book will reach parents who are looking for a reliable source of information. It will include editorial and advertising that is targeted, well-organized and designed to help readers make informed decisions. Editorial will include some of the following: upcoming events in London and area; what’s in the news; family photo album (readers will be invited to send in photos); colouring contests; family pet corner; cool places for kids; focus on babies, toddlers, school age kids & teenagers; as well as a number of seasonal topics such as golf, campgrounds, camps etc. MAY 24- PONY TAB - GLOSSY COVER

The Bride Book
Specifically designed as a handy 24-month guide to help brides plan the perfect wedding, this publication tucks easily into her purse or briefcase for added convenience.
Complete with task boxes that brides can check off as they go along (ie; choosing the items and services such as the caterer, band or DJ, flowers etc.) the convenience of The Bride Book will be something she can’t live without! SEPT. 6 - MINI QUARTER FOLD - GLOSSY COVER

Fall Home Improvement
Similar in theme to our Spring Home Improvement section, this publication will provide helpful hints to those readers who want to enhance and change their homes as the seasons start to change.
Readers will find information on the newest trends and decorating ideas for both the interior and exterior of their homes. All businesses that provide home decorating or renovation services will find this section to be an excellent marketing vehicle. SEPT. 27 - PONY TAB - GLOSSY COVER

Fall Car Care
The Car Care guide will prepare readers with timely information and safe driving tips for fall and winter. It will feature up to date information on the care and maintenance of your vehicle, proper vehicles storage tips, tell you about the most up-to-date gizmos on the market and everything else you need to ensure you keep your car in good repair as the weather turns colder.
OCT. 18 - TAB

Song Book
What better way to celebrate the holidays then with friends and family gathered together in song? We are proud to promote a wonderful collection of the holiday favorites for our readers to enjoy. This is also an excellent opportunity for advertisers to be part of a traditional publication. Our Song Book is distributed free to schools, churches, local business associations, advertisers and readers as requested. NOV. 8 - PONY TAB - GLOSSY COVER

Health Matters...Fitness, diet, family, lifestyles
Whether it’s going on a diet, starting a new exercise routine or making a basic change in your daily lifestyle (this includes everything from career choices you make to parenting and everything in between) — health matters! With the purpose of providing readers with a better understanding of issues that concern your health — content in each issue varies from diet, fitness, family, lifestyle and more. For advertisers, these are topics that appeal to everyone included in your target market. Health Matters … in fact, it’s the most valuable asset you’ll ever have! NOV. 29 - TAB

Christmas Packages
Celebrate The Holidays – Exciting Gift and Home Entertaining Ideas
Our Celebrate the Holidays will include a collection of feature pages designed to give readers the opportunity to find the perfect gift-giving idea for that special person on their list, plus it will provide some interesting articles and tips on getting the home ready for the festive season. These feature pages are a great way for advertisers to send their messages to readers at more than 158,000 households in London and area. PUBLISHED REGULARLY AS FEATURE PAGES